Sketchbook assignment for the week

Interpret the word Revolution through type; perhaps consider using quotes, combining image + type, or interpreting and combining more than one definition for the word.

REVOLUTION
1
a: the action by a celestial body of going round in an orbit or elliptical course; also : apparent movement of such a body round the earth
b: the time taken by a celestial body to make a complete round in its orbit
c: the rotation of a celestial body on its axis
d: completion of a course (as of years); also : the period made by the regular succession of a measure of time or by a succession of similar events
e: a progressive motion of a body around an axis so that any line of the body parallel to the axis returns to its initial position while remaining parallel to the axis in transit and usually at a constant distance from it
f: motion of any figure about a center or axis
g: rotation

2
a: a sudden, radical, or complete change
b: a fundamental change in political organization; especially : the overthrow or renunciation of one government or ruler and the substitution of another by the governed
c: activity or movement designed to effect fundamental changes in the socioeconomic situation d: a fundamental change in the way of thinking about or visualizing something : a change of paradigm
e: a changeover in use or preference especially in technology

For Tuesday, March 1st

+ Create a full length version of your motion score. Continue to develop your motion piece, keeping in mind the narrative you're creating, timing, and overall relationship between image and sound. Bring a quick-time movie in for discussion on Tuesday.

+ Bring in a printout of your typographic score for reference.

Title Sequences and other Kinetic Typography

The Man With The Golden Arm


Monsters Inc


Catch Me if You Can Opening Title Sequence


Dr. No


SE7EN


Fight Club

Fight Club Title Sequence from Mauroof Ibrahim on Vimeo.

Ratatouille End Credits


Thank You for Smoking


Norman McLaren - Hen Hop (1942)


Norman McLaren - NYC Lightboard

Norman McLaren - Opening Speech


The Thing from Another World (1951)

North by Northwest (1959)

Saul Bass - Shower Scene / "Psycho" (1960)


Robert Brownjohn - From Russia With Love (1963)


Robert Brownjohn - Fragment of Money Walks (1965-70)

For Tuesday, February 22nd

+ Download the AfterEffects Trial off of Adobe.com, if possible. You'll have 30 days to try it, and work on your project in the meantime.

+ Continually reference Lynda.com. This will be an incredibly useful tool to resource as you move forward.
Watch as needed:
—AfterEffects CS4: Apprentice’s Guide to Key Features
—AfterEffects CS4 or CS5: Essential Training through “Chapter 9: Creating and Animating Text”
There are other tutorials as well, depending upon what you are looking to do.

+ Create a Rough cut of your motion score due. Translate your storyboards (see below) into motion. Since this is your first foray into using AfterEffects, you may want to focus on some key parts of your animation, so please feel free to have several smaller comps, as opposed to having the entire score. This will be a rough cut. Bring in a quick-time movie for discussion on Tuesday.

+ Bring in a full-size printout of your typographic score. You may want to consider how you will present your score in it's final form, due the following week. Will this be printed on a single sheet of paper, or is it something which could be made more substantial, either through materials, scale, or something else of your choosing? Come prepared to discuss. (The final version of your printed score will be due alongside your motion piece on March 1st.)

+ Storyboard your motion version. Create a series of thumbnails that illustrate each of transition that you are planning on. Consider how the type will move through the frame. This can be in sketch form, or it can be done on the computer, but it's important to make notes underneath the storyboards which describe and outline exactly what you intend. This will help you greatly when creating it in AfterEffects. Consider how you will move the type in to the frame, fade it or move it out, and how the different elements will work together, as one sound fades out into the other.

Sketchbook assignment for the week

Signage

Go for a walk (now that the weather is turning.) Document the signage that you come across, both through photography and sketching. Observe what you find to be successful and unsuccessful. Fill your 3 (or more) spreads with this documentation and sketching.

Brian's Student's projects

Onomatopoeia by Keegan Rooney from Brian Lucid on Vimeo.

Onomatopoeia by Meredeth Lambert from Brian Lucid on Vimeo.

Onomatopoeia by Derek Luciani from Brian Lucid on Vimeo.

Onomatopoeia by John Howrey from Brian Lucid on Vimeo.

Onomatopoeia by Isaiah King from Brian Lucid on Vimeo.

Onomatopoeia by John Magnifico from Brian Lucid on Vimeo.

For Thursday, February 17th

• Create a typographic translation of the sounds in your piece—translating your favorite rough marker sketch into InDesign. You may want to try a couple different typographic variations to see which fits your piece best. Bring printouts of your score to class for discussion. Start at 17” wide x 11” tall, but feel free to make it wider or taller as necessary.

Some things to keep in mind as you are working:
Does the music have a strong beat?
Is the selection smoothly flowing, or is it choppy or syncopated?
Is it harmonious or dissonant?
How many different instruments can you hear distinctly?
Does a shift or major change occur within your selection?

The Oscars of Type

A few good typefaces, nominated by various designers.

sound / image / poetry exhibition

Sound Image Poetry

Little Fugue in G Minor

Piano Roll - Little Fugue in G Minor from Christian Swinehart on Vimeo.

Scat

Scat from Bill Burnett on Vimeo.

A trio of hep cats teach you how to scat.

Contemporary Type in Motion

A Lesson on Typography


Underworld—Cowgirl


Who's on First? Typography


Pulp Fiction in Typography Design


Stephen Fry Kinetic Typography—Language


Burnt Norton

Time #01 from Jessika Strataki on Vimeo.

Hunger
http://www.youtube.com/watch?v=n_ATQ_hliKk&feature=player_embedded


In Passing


Telling Lies


Alex Gopher—The Child


Brooklyn (Go Hard)


Justice—D.A.N.C.E. (Justice remix)


TED 2009 Conference Titles

Ella Scatting—Translating sound into text

Ella Fitzgerald verbalizes sound. She's generally considered to be one of the greatest scat singers. A little inspiration on how to interpret your music into text.

For Tuesday, February 8th

Next week, we will be starting the Onomatopoeia Project, and finishing the Recipe Project.

For Tuesday, your Recipe Project should be near completion, so that there is only fine-tuning to do over the next week. We'll be working on the Onomatopoeia project as well, so make sure that for this Tuesday, your recipe projects are near complete, including your packaging. Bring a mock-up of both the 10 recipe cards as well as the packaging.

Additionally, for Tuesday, choose a recording of instrumental music (no vocals) and select approximately 20 seconds of the piece to work with as “source material”. You can select any type of music you like, as long as it has a recognizable internal structure—examples include much classical, jazz and electronic music. Consider that your short musical selection should give you an interesting palette of tones and dynamics to work with, and should have a clearly definable beginning, middle and end. While your music choice does not have to be strictly instrumental performances, the segment of audio you choose to work with should be devoid of any lyrics or spoken content. Bring a recording of your musical choice to class.

Word of the week

TEXTURE

Texture refers to the surface quality or “feel” of an object—smooth, rough, soft, etc.
Textures may be actual (felt with touch / tactile) or implied (suggested by the way the work has been created).

Recipe Cards, Part III / Developing a System

FOR THIS THURSDAY, FEB 3RD:

1. From your 48 layouts, choose the 3 strongest layouts and refine those to a point where all aspects of the design works together as a system (including layout, hierarchy, spacing, use of white space, line length (measure), sequential flow, etc.) following our class critique.


2. After refining these layouts, choose the strongest layout. Your chosen layout will serve as a template for your set of 10 recipe cards, each of which will present a different recipe. We'll start to flow the 10 recipes into your template during class on Thursday, although you can start to experiment with the recipes that can be found here.
   


3. As discussed, this is also a packaging assignment. For Thursday, bring in 4 developed concepts. For today, you were to have 3 concepts mocked-up. For Thursday, develop at least one more based on your chosen design. You may find, once you choose your template, that you may want to revise more than one concept that you started to develop last week. Bring in your original concepts, plus at least one package that has been pushed further.